Mike Ferguson

VP Global Services and GM EMEA Redpoint

Mike Ferguson is an experienced technology executive with a track record of more than 20 years in delivering complex software, web, IT, and engineering solutions. As VP EMEA at Redpoint Global, Mike leads on managing Redpoint’s rapidly expanding portfolio of client relationships outside of North America and establishing the company’s international presence.

Main Day 1 - May 23rd 2024

10:10 AM Presentation: First Class Customer Experiences: The strategic value of Customer Data Platforms (CDPs) in Travel

Today’s travel companies grapple with meeting heightened customer expectations amid fierce competition. This presentation explores how Customer Data Platforms (CDPs) empower travel companies by harnessing customer data across touchpoints. Discover how CDPs enable businesses to unify customer data into a single source of truth, driving hyper-personalized experiences. Real-life examples illustrate tailored recommendations, seamless bookings, and post-trip engagement. Join us to explore how CDPs can elevate your travel business in a crowded marketplace.

Check out the incredible speaker line-up to see who will be joining Mike.

Download The Latest Agenda